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Why Most People Will Fail Before They Succeed: Clay Moffat’s Harsh Truth About Mental Conditioning

Are you tired of feeling like you’re stuck in a rut, unable to achieve the level of success you desire? If so, you’re not alone says Clay Moffat. A peak-performance & mindset specialist who works with Entreprenuers to systematize and scale success personally and professionally to obtain that elusive work/life balance..

The problem is that most people don’t understand the true nature of mental conditioning. There are those that think if i do this one hypnosis session, that should be it, and it will change me for the good, forever. Then there are others that work with specialists, and have massive shifts, and then think that every shift should be as significant and experience, when it is not, they pack it in. Then you have the people that are looking for the hacks, the cheat codes, the short cuts, and yes, while there are things that will shave years off your growth, and can condense a self-growth journey down from 20 years to one, it still isnt really a short cut.

Now, you’re probably thinking, Clay, come on, how is it not a shortcut if it cuts 95% of the time? Let me tell you… I takes work… It will take work, commitment, consistency and courage. All four at levels that you have never given before. People i have worked with have quit smoking in a single session, dissolved 35 years of anxiety in 2 sessions, boosted annual revenue from 4 million to 47 million (from 2 months of sessions with accountability), and while it’s true, these changes look like a short cut, the work they did either before, between or after (yes continuation is important) the sessions was a different level.

“How you do the work, is just as important as doing the work”, says Clay Moffat. He then continues, “some people think it’s simply a matter of working hard and pushing through obstacles, but that’s only part of it”. Understanding and confronting the underlying elements, so you keep the commitment, consistency and courage firing is crucial.

So, what are these elements and how can you adapt to start seeing real results:

  1. Mental conditioning is not a quick fix. It’s a process that requires consistent effort and dedication over time. Expecting to see overnight results is harmful. Before you start, ensure that you have something that you truly want to strive for, if it isn’t a enough of a stretch, or, if it is too much of a stretch, you’ll quit. Guaranteed.

  2. Mental conditioning requires a willingness to change. If you’re not willing to change your thoughts and behaviors, you’ll never be able to achieve sustained peak performance. This means looking at yourself and being radically honest. Looking at yourself through the lens of, “this is how i am showing up”, versus “this is just who i am”.

  3. Mental conditioning requires discipline. You must be willing to follow through on your goals, even when you don’t feel like it. I hated this word when I was younger. Truth is, now, discipline comes easy to me, because i find something i am 100% committed to, and discipline becomes the path.

  4. Mental conditioning requires a positive attitude. Belief in yourself and your ability to achieve your goals is essential. Now, this doesnt mean that everything that happens to you is a blessing. It does mean, that you need to learn to look for the silver lining as much as possible. For example, i recently blew just under $400K USD on a mobile app that didnt launch. The silver lining, i learned patience, i learned about app development, and i learned about interacting with agencies. I learned about contracts. No one can take those learnings away from me (yes, i agree, they’re expensive lessons).

  5. Clay Moffat’s personal favorite is #5. Action baby. It’s all about action. “Think of Nike, “Just Do It””, he says, “there’s so much wisdom in that motto/tagline.”

    You must take action in order to see results. People get busy looking for the “right” action. Instead of taking any action. The results of most actions can be reversed, mended and repaired if needed. The sooner you start, the sooner you fail, the sooner the fail (and get it out the way), the sooner you win.

The truth is, mental performance conditioning is very simple, and it is easy when you find something that is worth committing to and to help you out, here is a simplified 5-step process to start conditioning your mind for peak performance:

  1. Set clear and specific goals. The more specific your goals are, the more likely you are to achieve them.
  2. Create a plan of action. Once you have your goals in mind, create a plan of action that will help you achieve them.
  3. Take action. Start taking steps towards your goals, no matter how small. In fact, i argue the smaller the better…
  4. Track your progress. Keep track of your progress so you can see how far you’ve come and what you still need to work on.
  5. Believe in yourself. Believe that you can achieve your goals and that you have the power to make it happen.

Remember, people are spending billions of dollars for your attention, your attention conditions your mind. So, if you don’t condition it, people will pay to do it, and you will pay for it later. In life, you can either pay with time for responsibility, or pay with eternal regret. Mental performance conditioning when done right, will pay dividends beyond your wildest dreams (if you’re consistent). As you tune your mindset you will look back and see that you exceeded what you thought was possible.

While it’s not a silver bullet, Clay Moffat thinks it is the yellow brick road to success.