George Ukkuru is the head of Quality Engineering at UST Global and is the product owner of the Noskript Quality Engineering platform. NoSkript is a comprehensive End…
Posts published in “Advertising”
A Microsoft teams busy light program could just be the right tonic for your business operation. Given the need for brands and departments to…
Why care about SEO? Well, the aim of search engine operation is to give the website you’re listing the highest possible ranking on search engine…
Canada-based Home Equity Bank has found a new way of urging older citizens who had previously considered downsizing to use better financing strategies to retire…
Google has introduced new advertising tools whose enhancement borrows significantly from the technology of artificial intelligence. These tools have received positive feedback from both marketers…
Before his resignation, Martin Sorrell was one of the top influential heads in the advertising industry considering his input in the three decades as the…
Brand integration is not a new concept in the marketing mix. Over the recent years, brand integration has been on the spotlight because of its…
One of the best ways of achieving higher conversions and increasing revenue is by driving traffic to your website. Every business has decided to capitalize…
Today’s adverting industry operates with traditional influencer marketing which borrows strongly from transactional partnerships particularly between influencers and brands. The problem with this approach is…
According to a research by the BBC, almost every ITV World Cup commercial break features gambling advertisements. Radio 4’s You and Yours program discovered that…